VTP Realty, Pune’s No. 1 real estate brand for six consecutive years, proudly announced the launch of its latest brand campaign, ‘A World of Thoughtfulness.’ VTP believes in ‘Ghar aisa banao jisme hum khud reh sakey’ (build homes we would want to live in ourselves). As a market leader in Pune and ranked among the top 10 in India in sales turnover, VTP Realty prioritizes ethics, trust, and clear communication. This initiative reaffirms VTP Realty’s dedication to creating homes beyond just the traditional four walls and fostering a vibrant sense of community.
Sachin Bhandari, CEO and Executive Director of VTP Realty, says, “Our vision at VTP Realty is to build homes that we would want to live in ourselves. This means prioritizing thoughtfulness in every aspect of our design and construction, ensuring our homes foster a sense of community and belongingness. We believe that a true home is where neighbors look out for each other, creating a supportive and harmonious living environment.”
The brand emphasizes efficient design and timely delivery while creating standout projects throughout Pune. One could buy a house elsewhere, but only at VTP Reality can they find thoughtfully crafted homes with love. Committed to excellence and value, they understand their responsibility to provide lasting homes, delivering addresses their customers would cherish for years.
The integrated marketing campaign spans Digital, OOH, Print, Social Media, Radio, and Cinema targeting digital natives and Gen X, conveying the importance of maximum liveable space that gives peace of mind, smiles, and a community that looks after one another.