US-based AI-driven fintech platform TIFIN made its debut in the Indian market on Monday with the launch of MyFi. MyFi is a conversational AI assistant that provides customized investment guidance. The platform uses research-driven, fact-based investment intelligence and AI models to generate personalized investment advice based on users’ investment portfolios.
MyFi is a personalized product designed specifically for India. It takes inspiration from its counterpart, magnifi, which has already established itself in the US, according to MyFi co-founder and CEO Kiram Nambiar.
In a statement, the company said, “Building on the success of its global offerings, TIFIN aims to revolutionize wealth management outcomes in India as part of its commitment to the region and its mission of impact through innovation at speed. MyFi is registered with SEBI as a Registered Investment Advisor (RIA) and complies with all relevant government regulations.”
“MyFi leverages insights from TIFIN’s portfolio but is built in India and tailored specifically for Indian investors to facilitate informed, long-term financial decision-making,” said TIFIN founder, chairman, and CEO Vinay Nair.
MyFi is compatible with Android and iOS operating systems.