The Capital News
The Telangana government has introduced new guidelines for movie producers seeking permission to increase ticket rates. Chief minister A Revanth Reddy has imposed several conditions on the film industry, with a primary focus on raising awareness about cybercrime and drug abuse through movies. In a recent statement, the chief minister emphasized that theaters will not be allowed to increase ticket prices unless they broadcast awareness content on drugs and cybercrime. “Even if it is a movie with a budget of hundreds of crore, advertisements should be shown before the movies to create awareness about cybercrime and drugs,” Revanth Reddy said. He highlighted the government’s decision to allow ticket rate hikes, provided the film industry takes responsibility for addressing societal issues. “The government is willing to increase movie ticket rates, but no effort is being made to create awareness about drugs and cybercrimes that are plaguing society. This is the minimum responsibility of the film medium,” he stated. Revanth Reddy mandated that a 3-minute video on drugs and cybercrime awareness should be shown before or after the movie. He referenced awareness campaigns led by prominent figures like Chiranjeevi, emphasizing the importance of such initiatives. “If this is not provided, there is no point in increasing the ticket price for the producers and actors who do not pay attention to these conditions. Cinema owners should also cooperate in this effort,” he added.
